IRonsideIR's Robin Sundstrom to present on crisis management at the Federated Press Investor Relations conference, September 28-29, 2011

TORONTO, ONTARIO, July 10, 2011 ---- Robin M. Sundstrom has been invited to present on crisis management in investor relations at the Federated Press inaugural Investor Relations Conference, coming this September 28-29. With a small window of time to respond, and huge potential impact on shareholders, IROs must move quickly and decisively in a crisis. Robin has helped guide clients through crises as varied as head-office moves, proxy battles, legislative change, officer malfeasance, murder on-site, bullbord errors, worker injury, and lenders' withdrawal of lines of credit, and she will provide a template for anticipation and identification of potential issues and implementing plans and strategies to manage them in the best interest of shareholders.